Discuss how this technique has developed over time, since it was first created, then, consider how it can be developed in the future, in order to be relevant to a changing selling environment. (Changing selling environment examples: you may want to focus on Covid-19 impacts, or globalisation?

Selling Techniques

Creative Art of Selling and Negotiation

Undertake a 2000-word essay.

Essay Topic: Choosing one selling technique of your choice, discuss how this technique has developed over time, since it was first created, then, consider how it can be developed in the future, in order to be relevant to a changing selling environment. (Changing selling environment examples: you may want to focus on Covid-19 impacts, or globalisation? This is again your choice.)

Essay requirements:

At least 6 x academic sources

At least 2 x business or industry examples

Introduction, main body, recommendations, conclusion,  referencing, in text citation