You are responsible for the marketing of a new Louis Vuitton jacket in a geographic market of your choice.Discuss the types of risk that consumers may face when they consider buying your product, the ways that these risks could be mitigated and come to a conclusion as to which risk is the most severe.
Here is an example of the type of jacket you should discuss in your answer: https://uk.louisvuitton.com/eng-gb/products/nba-graphic-blouson-nvprod2790165v#1A8WYN
You should use both academic theory and real-world examples from the geographic market you have chosen in your answer. ensure you clearly state the geographic market in the introduction to your answer.