International bussines
Learning outcomes covered by the Assessment
1 Debate key contemporary issues relating to organisations involved in international business.
2 Identify and evaluate the global context within which international business must function in the twenty- first century.
3 Appraise alternative methods of entry into foreign markets.
4 Explain why companies may decide to internationalise and alternative theories of internationalisation.
5 Discuss the impact of multinationals on both the home and host nations.
6 Select analyse and evaluate data on country markets.
