Luna Profitability: Memo to the Manager
The purpose of this assignment is to evaluate data from a company’s financial statements to make relevant business decisions.
Use the information provided in Case 5.6 in Appendix 5A of the textbook, Understanding Financial Statements, to write a 250-500-word memo to your manager, the chief operating officer of Luna Lighting.
Summarize the information from the 3 years’ financial statements, the ratio calculations, and industry comparisons provided in the case to present possible solutions to the company’s profitability problems. Be sure to conclude with projecting the future success of the company based on your findings.
No specific memo template will be provided, but a professional memo format is still expected. You may utilize resources from the Microsoft Word Suite and the Internet to assist in developing a professional memo.
APA style is not required, but solid academic writing is expected.
