How are those terms interrelated?
How it’s important to study the proposed relationships?
About Methodology:
Why qualitative research method?
Why using interviews for data collection?
Why using thematic analysis technique?
Why focusing on purposive sampling method?
Why using Semi-Structured interviews?
Critique/ evaluate the research methodology used in two academic research articles.
Identify and critically discuss the strengths and weaknesses of research designs for educational research problems.
COM 309
Assignment 11 Nielson Method
Read the attached article carefully. Answer the questions below:
Q1. What is the “acceptable” margin of error in the 11 years of data collected by Nielsen using the dairy measurement?
Q2. What are some of the problems of this methodology?
Overview: It is important that you are able to identify, describe, and discuss the data collection and data analysis methodology used by researchers. For this milestone, dive deep into the research methods used by the authors of the study that you have selected to analyze for your final project.
Prompt: For this milestone assignment, address the following in regard to the article you have selected for the final project:
Identify whether the study design is experimental or observational. Support your identification with examples from the study.
Identify the methods used to collect the data and explain why the methods are appropriate based on the research question.
Identify the data collected as quantitative or categorical. Support your identification with examples from the study.
Discuss the potential weaknesses of the data collection method used. Support your discussion with specific details.
Identify the data analysis methods used and explain why the methods are appropriate based on the research question.
Discuss the potential weaknesses of the data analysis methods used. Support your discussion with specific details from the study.
Describe the key demographics of the population sampled and identify the inclusion and exclusion criteria for participants
