Lesson 3 Discsussion
How many patents does the company hold in comparison to its competition?
How often does it lead the market with the introduction of new products? To what extent is it funding its research and
development efforts?
How many patents does the company hold in comparison to its competition?
How often does it lead the market with the introduction of new products? To what extent is it funding its research and
development efforts?
By now you must have some understanding of the strategies being employed by your competition in the simulation. Prepare an analysis of your competition (800 words minimum) specifically addressing the following items:
1) The types of strategies employed by your competition.
2) The changes you must make, if any, to improve your current strategy, or do you need to create a new strategy.
3) How you will assess whether your strategy can be successful:Discuss?
4) Why you feel your strategy will be successful:Discuss?
5) How you will measure the success of your strategy:Discuss?
Competition and Industry Analysis
1.What are an organization’s external opportunities and threats? What impact do these have on the organization’s strategy?
Give at least one (1) example of each for the organization you discussed
2. What is meant by “A Competitive Profile Matrix (CPM)”? Why is it important to a company? How does it relate to a company’s strategy? refer to the link provided of Coca Colas CPM example
3. What is the purpose of an “External Factor Evaluation (EFE) Matrix”? How does it relate to a company’s strategy? Using the company in Discussion 1, identify the organization’s external one (1) opportunity and one (1) threat.