Answer the questions:
What is product strategy for Southwest Airlines: 1.Contents of the three levels of the product; (The levels of product include the core customer value, the actual product and the augmented product.)
2.Brand strategy;
3.What is the fours of Service related to this product of Southwest Airlines: if this product is an intangible product.
Four are :Intangibility, Inconsistency, Inseparability, Inventory, and Interaction