What is meant by “A Competitive Profile Matrix (CPM)”? Why is it important to a company? How does it relate to a company’s strategy?refer to the link provided of Coca Colas CPM example

Competition and Industry Analysis

1.What are an organization’s external opportunities and threats? What impact do these have on the organization’s strategy?

Give at least one (1) example of each for the organization you discussed

2. What is meant by “A Competitive Profile Matrix (CPM)”? Why is it important to a company? How does it relate to a company’s strategy?  refer to the link provided of Coca Colas CPM example

https://mba-lectures.com/management/principles-of-management/1091/competitive-profile-matrix-of-coca-cola.html

3. What is the purpose of an “External Factor Evaluation (EFE) Matrix”? How does it relate to a company’s strategy? Using the company in Discussion 1, identify the organization’s external one (1) opportunity and one (1) threat.